Design Made “PZ”
ABOUT ME
I’m Paloma Zozaya, a Philly-born graphic designer now based in Madrid. I studied at the Rhode Island School of Design (RISD), where I built a foundation in visual systems, typography, and storytelling. Today, I’m expanding that foundation through a dual master’s in Management and Creative Direction at IE University — blending strategy with creativity to push design further.
My work spans branding, identity systems, motion graphics, and experiential design. I believe the best design sits at the intersection of clarity and play — where bold ideas meet structured systems, and experimentation still feels intentional.
Having lived and worked across the U.S. and Spain, I bring a global perspective to my projects while staying rooted in detail, craft, and fresh thinking. Whether it’s building a visual identity, creating a motion system, or shaping an environment, I aim to deliver work that feels innovative, meaningful, and alive.
Who I’ve Designed With…
Computer Skills
Sketchup
Audition
Logic Pro
QLab
Lightroom
Autocad
Craft CMS
Figma
MS Office
Google Workspace
Dropbox
After Effects
Cinema 4D
Photoshop
InDesign
Illustrator
Premiere
Touch Designer
CADtools
Arena Resolume
Adobe
Adobe XD
Art & Design Skills
Motion Graphics
Projection Mapping
Identity/Brand Design
Experiential Design
Typography
Print/Layout Design
Generative Art
AI (For Generative images and coding)
Stop Motion
Out of Home Advertising
Photo Retouching
Painting & Drawing
Lighting Design (Theater)
Illustration
Digital Photography
Sound (Theater)
Sound (Video)
Previous Employment
Noho, Madrid, Spain
Design Intern, April 2025 – December 2025
As part of the design team at Noho, I supported branding projects across a range of hospitality clients—including restaurants, hotels, and social clubs. I contributed to concept development, visual identity systems, and client presentations, helping bring strategic and aesthetic cohesion to each brand experience.
J9 Design Interiors, Berwyn PA
Freelance Designer (Identity Design, Interior Design, Social Media, Photography)
June 2020-
I created the identity design for J9 Design Interiors,launched the company's social media presence,photographed interiors, and created templates forthe firms client presentations
Interior Architects, Philadelphia PA
Junior Experiential Designer, January 2023-May 2024
My role as an experiential designer consists of integrating client branding into workplace interior designs. I collaborates with the interior architecture team on schematic designs through to construction packages. I create tailored graphic packages for our clients and our scopes can include a wide variety of designs from signage to custom art installations.
Clear Channel Outdoor, New York NY
Graphic Design Intern, September 2021–May 2022
I was an intern for the corporate Creative & Marketing team. I designed out-of-home advertising campaigns for local businesses and high-level clients. Furthermore, I worked on the company's internal print and digital graphic needs, such as creating video templates, awards, brochures, and graphics for the website.
RISD Global, Providence RI
Design & Administration Assistant,
September 2020- May 2021
I designed campaigns to promote the RISD Global programs by making posters and videos with information graphics for social media. I also worked on other internal graphic needs, such as making presentation templates, creating graphics for the website, and retouched photos.
DCM Architecture and Engineering, Barcelona, Spain
Graphic Design Intern, June–August 2019
At DCM Architecture and Engineering, I created graphic assets for the company, such as deck templates and a library of customized icons. I also worked on photo retouching and created digital illustrations for clients for easier reading of architectural drawings
IE University, Madrid, Spain
Master in Management + Master in Creative Direction, Expected 2026
Currently pursuing a dual degree combining business strategy with creative brand leadership, focusing on platform innovation, storytelling, and experiential design.
Rhode Island School of Design (RISD), Providence RI
Bachelor of Fine Arts in Graphic Design, 2022
Graduated with honors specializing in identity systems, motion graphics, and experiential visual storytelling.